Sales business leadsงาน

...to effectively create/manage Google Ads, Social Media Ads, SEO and SMO aimed at boosting target audience traffic on my websites, subsequently increasing online sales of both service and products. My websites cater to a mixed market offering varied products and services. The ideal freelancer should have: - Excellent command and experience in Google Ads management - Proven skills in Social Media Ads targeting - Proficiency in SEO and SMO activities - A distinct track record in conversion optimization This project goals are: - To increase website traffic significantly - Improve our standing on search results - Drive online sales and improve conversion rates. Apply if you have the necessary skills and are ready to improve the visibility and profitability of my website...

I run an existing business and face stiff competition from international players. To elevate our status and competitive edge, I am seeking a skilled SEO expert who can significantly boost our website's search engine ranking. The ideal candidate should: - Have proven experience with successfully improving rankings in a globally competitive environment - Possess a deep understanding of search engine algorithms - Be creative and strategic in generating organic search traffic - Have a well-rounded expertise in optimization tactics, including on-page, off-page, and technical SEO Your main task would be to conduct a comprehensive website audit, identify areas of improvement, and implement effective SEO strategies that would strengthen our website's ranking internationally...

I need a Google Ads expert to help increase sales of my primary product, Games & Consoles, by attracting a national (EU) audience. Key tasks and skills will include: - Creating ads to a national audience. - Optimizing these ads to ensure maximum reach and conversion. - Targeting an appropriate demographic to ensure quality traffic and leads. Experience in product advertisement and a proven track record of increasing sales through Google Ads are a must for this project.

Hello Hello. We are looking for a Freelancer to help us build and manage new funnels. Specifically for our Website. Also, help us update and manage our active campaigns. If you know advertistment this is a plus also. This is long term position as we are looking to work on monthly basis. Please have experience building successful funnels and/or emails automations. We already hired many freeelancers to build us generic funnels. Looking for expert looking for opportunity to go to next level to career

I am looking for someone with creativity and experience to design a modern letterhead and business card with a primary function of conveying contact information. I prefer a design that is not only modern but also bright and colorful. Ideal skills for the job would be: - Expertise in graphic design, especially in designing modern and bright business stationery. - A good sense of color coordination. - Experience in incorporating contact information in a visually appealing and easily readable format.

I'm on the lookout for a skilled business analyst to investigate and present a detailed compilation of significant metrics for my company. This entails locating customer demographics, competitor analysis, and market trends specifics related to our industry. Key Responsibilities: - Locate and analyse customer demographics data - Conduct an in-depth competitor analysis - Track, evaluate, and interpret market trends The primary aim of this research is to help our company in developing effective marketing strategies, discovering potential growth opportunities, and making informed business decisions. Ideal Candidate: - Experience in business analytics - Solid understanding of market research methodologies - Knowledge or interest in Oil and Gas, Utilities and Ch...

This is to sufficiently discuss the requirements for the sales process & e-commerce database design - consultation.

...cost-effective transportation. Leveraging email marketing can be a powerful tool to attract new clients and establish lasting relationships. This project aims to craft an engaging email marketing campaign tailored to appeal to potential corporate clients in need of group transport services. Objectives: Increase awareness of our group transport services among potential corporate clients. Generate leads and inquiries from companies seeking group transportation solutions. Showcase the benefits and competitive advantages of our services. Encourage engagement and prompt action from recipients, leading to conversions. Target Audience: Human Resources Managers Event Planners Travel Coordinators Corporate Administrators Executive Assistants Email Marketing Strategy: Segmentation: Di...

I'm looking to have a Tally-like software built in .Net capable of sales and expense tracking. Here are the specifics of the project. - **Software Functions:** The key features required are sales tracking and expense tracking tools. - **Interface Design:** The software needs to be modern and sleek, with simplicity at the heart of it to ensure ease of use and understanding. - **Integration Capability:** It must be able to integrate seamlessly with an existing Enterprise Resource Planning (ERP) system. Just to note, the ideal freelancer should have experience in developing financial tracking software, familiarity with .Net, and expertise in integrating software with ERP systems. Like Tally User Interface

I'm in urgent need of a skilled marketer who qualifies in boosting the count of one-time premium subscriptions for my business. I'm excited to offer the following: - A handsome incentive that is 10% commission on every subscription. This scheme aims to applaud your hard work and encourage you to deliver your best. Ideal Candidate: - Has an excellent track record in sales and marketing - Adept at promoting profitable memberships - Well versed in creating and implementing marketing strategies The potential of this position is huge considering the reward structure. I look forward to working with someone who shares my vision for growth.

I am in need of a talented content writer who specializes in marketing copywriting, especially for product descriptions. Key Responsibilities: - Producing engaging, informative, and persuasive copy for a variety of products. - Understanding the unique selling points of each product, and conveying this effectively to potential customers. Ideal Skills: - P...points of each product, and conveying this effectively to potential customers. Ideal Skills: - Previous experience in marketing copywriting, specifically for product descriptions. - Ability to consistently write in a compelling and concise manner. - Excellent written English language skills. - Strong attention to detail. Overall, I need someone who can help increase product interest and drive sales through compelling writte...

I urgently need a professional database designer to create an efficient MySQL schema. The primary purpose of the database is to track sales data. Requirements: - Expertise in MySQL - Experience in schema design - Proficient knowledge of database normalization - Awareness of best practices relating to tracking sales data I need next database tables: Users: Shipping and Billing addresses Products: (with and without Products attributes (colors, sizes could have different prices)). One product could be added 2 times to she Shopping Cart but with different attributes that will result in the same product with different prices. Payment Methods (stripe tokens) Cart (for sign in users and for guest users (should we generate a token to keep products in the shopping cart for not reg...

Title: "Proficiency in Translating English and Arabic Marketing Articles"Translating marketing articles between English and Arabic is an art that requires skill and precision. The ability to understand marketing strategies and concepts and present them in a way that resonates with the target audience in the target language is a crucial skill for any proficient translator in this today's business world, success relies on effective communication with the target audience, and translating marketing articles between languages greatly contributes to achieving this communication. A professional translator strives to maintain the brand's essence and convey the message accurately and and professionalism in dealing with marketing topics require the translator to deeply a...

1: We need to brand the (powered by) to your brand name to make the store look like a website built be you.. 2: We need to do Favicon. this will will show your store logo next to your URL in the browser address bar . 3 : Products review. This is to boost sales and build trust on a with potential customers when they visit your store. 4: Trusted badge. This will show that your store has been verified by a third party organization.

Core Concept: A LINE bot that automatically posts a visually appealing daily roster of on-duty staff, their photos, and working hours () to your LINE account. Key Features: * Secure roster data storage: Maintains staff names, workdays, and photos. * Automated roster creation: Determines who's working based on the day and generates the output. * Image integration: Includes staff photos for visual clarity. * Flexible display: Can use simple text or LINE's Flex Messages for a structured layout. Benefits: * Saves time: No more manual roster creation. * Improves communication: Clear, shareable roster format. * Reduces errors: Minimizes manual input mistakes.

I require a skillful freelancer to create a compelling investor pitch deck for my quick commerce business idea. As a pivot from traditional models, the venture aspires to revolutionize online shopping while guaranteeing convenience for busy individuals and ensuring the speedy delivery of goods. Your understanding of quick commerce and its nuances will be critical in crafting a pitch that displays the proposed venture's distinctive model and its conceivable advantages. Key Responsibilities: - Articulate the business idea and growth potential - Highlight the problem addressed, focusing on convenience and fast delivery - Outline our unique approach different from traditional dark stores Ideal skills: - Experience in creating pitch decks, particularly for quick commerce...

I'm seeking a proficient PowerPoint designer for developing a slick, very professional and informative presentation highlighting my machine business company's overview. The presentation is meant for my industry peers, so it needs to communicate our values, mission, and notable achievements effectively. The presentation will be used for showcasing our products, services, and achievements to potential clients and investors. If you are passionate about creating impactful presentations and meet the above requirements, we would love to hear from you. Please include samples of your previous work or portfolio showcasing your PowerPoint design skills. Thanks

I require a functional e-commerce website designed to sell physical products. Key functions should include showcasing products, the ability to make secure transactions online, and seamless user navigation. Suitable fre...transactions online, and seamless user navigation. Suitable freelancers must: - Have significant experience in creating e-commerce websites. - Understand how to optimize a website’s performance to ensure a smooth shopping experience. - Possess expertise in SEO, to increase the visibility of the site. - Have a firm understanding of marketing strategies to attract, retain customers and generate leads. The aim is to create a website where customers can easily and securely purchase our physical products. Share your experience with similar projects in you...

I am looking for a proficient website developer to alter the website that we are using currently. This website is made from bootstrap template, HTML , CSS & js. our website should be altered like this: Mention the time and cost for this project. Key responsibilities would include: - Creative and strategic site planning - Engaging UX/UI design The ideal candidate should have: - A strong portfolio of previous websites designed - Experience in creating professional-looking, yet user-friendly websites

...receive them for some reason. I'm seeking an expert to integrate Twilio with my CRM system, developing a solution that will provide optimum varieties of communication such as making and receiving phone calls as well as sending SMS notifications. The specific functionalities requested are: - Automated call logging: To organize and monitor all the calls - made and received - SMS notifications for leads: To ensure swift follow-ups and never miss an opportunity. - Click-to-call functionality: For more efficient processes and instant communications. The ideal candidate will have extensive experience in integrating Twilio and CRM systems, with a thorough understanding of APIs, code, and data flow. Proven experience in similar projects is highly desirable. The goal is to ease...

I'm in need of...in need of a compelling and effective presentation for a business proposal. This presentation should be aimed at persuading and educating the audience about the significant points of our proposal. Here are crucial details I need to be addressed: - The presentation should be designe d to run for 10 to 20 minutes. Please account for this time frame when developing the content. - The core of the presentation is a business proposal, which means it should be structured to clearly communicate our unique selling propositions. Ideal Skillset and Experience: - Exceptional business communication skills. - Experience in creating business proposals. - Proficient in creating PowerPoint presentations or similar platforms. - Background in sales...

I need a talented digital marketer to help me expand my PG business in Patna. By specifically targeting students through social media, we can build a strong brand image. Key tasks: - Develop a robust social media marketing strategy - Manage regular posts and interactions - Ensure our brand image gets enhanced in the process - Attract students looking for PG accommodations Ideal candidate should: - Have substantial experience in social media marketing - Be knowledgeable about the student market in Patna - Have a knack for improving brand image - Be creative and strategic.

...well-versed expert in Google, Facebook, Instagram, and TikTok Ads setup and management. The predominant aim of this campaign is to increase website traffic, generate leads and surge online sales. The perfect candidate should have a proven track record in creating and managing ads on the mentioned platforms with a profound understanding of the target audience in the age range between 25 and 55. Essentials for this job: * Proficient in Google Ads setup and management * Experienced in Facebook, Instagram and TikTok ads * Comprehensive understanding of audience targeting * Capable of traffic generation, lead generation and sales boosting through ads * In-depth knowledge of the 25-55 years age group behaviors and preferences. Your expertise in these areas will help i...

The major goal of this project is to generate high-quality leads nurturing both B2B and B2C relationships. As a digital marketing specialist, your primary focus will be on amplifying our brand reach and nurturing relationships across various platforms. This project opens opportunities for you to utilize your skills in Social Media marketing, Email Marketing, and Search Engine Optimization. - Social Media: Develop and implement a robust social media strategy that engages our target audience and generates qualified leads, optimizing across platforms such as Facebook, Instagram, LinkedIn, and Twitter. - Email Marketing: Craft compelling email marketing campaigns seeking high CTRs and conversion rates. - Search Engine Optimization: Turn your SEO magic for enhanced organic sear...

I need someone to create a sales brochure for a staffing company. I want good graphics and other digital stuffs to be included. Someone with good intellect who can define content on his own is preferred. Need it done within FEW HOURS. And it will be ongoing project if the work is satisfactorily accomplished. Attached sample PDFs.

...PHP Laravel developer to design an online bus ticket booking system with the latest version 9.2. This system will facilitate user registration and login, allow for seat selection, and integrate a secure payment gateway. The system will have distinct user roles, each with varying levels of access: - Admin: oversee the overall site management. - Travel Agency/Partner: manage their inventory and sales. - User: register, login, select seats and pay for tickets. The ideal freelancer will have prior experience in similar projects and a solid understanding of PHP Laravel 9.2 for this complex build. A keen eye for usability design and a knack for creating seamless payment integration is a must. Design and develop a comprehensive bus ticket booking platform, including both a website a...

I am a consultant, working as a structural engineer. I want to start a firm. So I need some guidance related to firm setup like business registration, GST, Business loan etc.

I'm looking for an expert who can assist with Power BI Pro development. Specifically, your tasks will include: - Connecting my MySQL Database to Power BI using the provided credentials - Integrating appropria...your tasks will include: - Connecting my MySQL Database to Power BI using the provided credentials - Integrating appropriate APIs to facilitate this connection - Designing comprehensive dashboards that visualise key sales metrics from the MySQL Database Ideal skills and experiences for this job include: - Proficiency with Power BI Pro - Experience in connecting APIs to a MySQL database - Familiarity with writing DAX formulas - Proven ability to design informative and easy-to-understand dashboards - Good understanding of sales metrics and how best to visualize ...

I am looking for a professional to enhance my LinkedIn profile summary and headline. My focus is in Sales and Marketing industry, specifically specializing in Digital Marketing Strategies. - **Sales and Marketing Expertise**: An ideal candidate would have a strong background in creating sales and marketing focused LinkedIn profiles. - **Digital Marketing Strategies**: Special attention should be given to highlighting my expertise in digital marketing strategies. - **LinkedIn Proficiency**: Extensive experience in LinkedIn profile optimizations and understanding of LinkedIn's algorithms and best practices. Applicants must provide representative samples of LinkedIn profiles they have previously optimized.

I need an expert in GreenSock Animation Platform (GSAP) to create a business website using WordPress. This project involves implementing various animations to enhance the user experience. The required animations should include, but not be limited to: - Scrolling animations: Providing an engaging and interactive scrolling experience on the site. - Mouse hover effects: Raising UI elements interactivity. - Page transitions: Smooth and compelling transitions from one page to another. - Advanced animations: Unique and experimental animations that will captivate visitors. The quality and result im looking for is this website: please write "top" if you reviewed the provided site and read the post The ideal candidate should have extensive knowledge and experience i...

I'm seeking an SEO freelancer with a proven track record to help enhance my local business' search engine rankings. Here's a breakdown of what I'm specifically looking for: SEO Goals: - Improvement of my website's search engine rankings. While we currently rank on the first page for our targeted keywords, we're keen to solidify and advance our position. Target Audience: - Our focus is on a local audience. The ideal candidate will have prior experience in effectively local SEO strategies. Skills & Experience: - Sound knowledge and execution of SEO best practices - Previous work with local businesses preferred - Ability to track, analyze, and report on performance metrics - Adept at keyword research and selection Your job will involve an in-dep...

As a mid-level manager, I am seeking a business coaching expert to curate a comprehensive course tailored to my needs. The focus is majorly on enhancing leadership skills, promoting strategic thinking, and boosting team management abilities. Key areas to be covered: - Leadership: Techniques and approaches needed for influential leadership. - Strategic Thinking: Teach methodologies to develop and implement strategic initiatives. - Team Management: Teach tactics to manage, direct, and control team performance effectively. Ideal skills & experience: - Proven background in business coaching or relevant field. - Prior experience in developing business coaching courses. - Understanding of the unique needs and challenges faced by mid-level managers. - Exceptional comm...

I'm looking for an ambitious Business Development Associate to begin an exciting entry-level role in the technology sector. Essential duties would comprise primarily of sales and lead generation for my website creation business. As the successful candidate, your expertise should include: - Passion and inclination for sales and lead generation. - Ability to cultivate and build relationships with potential clients. - Persistence and determination to achieve sales targets. - Knowledge of the technology sector and website business is an added advantage. This role is ideal for someone seeking to develop their career in business development and sales within the technology industry. You will be paid 500 INR for 1 successful sale. ...

Hello, We will provide you with a Guaranteed Top 10 Ranking to your targeted keywords + Traffic, Leads, Sales & Online Reputation for your website. Sample: https://docs.google.com/spreadsheets/d/1PTTJGtB7EyWB4_8urZVdRGYAtGqngm1E8_ki8VjE0IM/edit#gid=848892551 How are we able to Get First Page Ranking on Google? 1. Via White Hat Methods SEO 2. Advance & Complete On-Site Optimization 3. High Quality 200+ Monthly Back Links 4. Strong DA & PA Back Links Only Why did you award "Guaranteed Top 10 Ranking"? - Almost time Online for On-time Communication - 10 Year Experience in SEO, Marketing, Advertising & SMO - Having more than 15 SEO Specialist - Expert in all Platform/Store websites - Working through Google's Latest Algorithm - More t...

Necesitamos un diseñador web con experiencia en UX/UI para revitalizar una página de generación de leads. El proyecto implica: Rediseño de una página: enfocado en mejorar la UX/UI. Adaptabilidad móvil y web. Potencial para más proyectos si el resultado es satisfactorio. Requisitos: Experiencia comprobable en UX/UI. Enviar portafolio y tarifa propuesta. Si te interesa, envíanos tu propuesta y hablemos de transformar nuestra página.

¡Hola! Estoy en búsqueda de un talentoso diseñador web con experiencia en UX (Experiencia de Usuario) y UI (Interfaz de Usuario) para un proyecto específico de rediseño. Actualmente, contamos con una página dedicada a la generación de leads que, francamente, necesita una renovación urgente. La página en cuestión se caracteriza por un diseño poco atractivo, con una infografía que sustituye a lo que idealmente serían elementos HTML interactivos, y un formulario que deja mucho que desear tanto en función como en forma. Lo que necesitamos: Rediseño de una sola página: La tarea consiste en rediseñar esta página específica, enfocándose en mejorar l...

I require a developer capable of creating a static website for my corporate training business. Key features needed are: - An "About Us" page to detail the business background and objectives. - A "Services" page to showcase the range of training programs we offer. - A dedicated space for "Testimonials" from our satisfied clients. - An easily accessible "Contact Us" page, also integrating a WhatsApp contact option. Ideally, the website should maintain a professional and corporate look, representing the serious and dedicated approach of our business. Web developers with prior experience in creating similar corporate websites, or those familiar with such demand, will be greatly preferred.

...Social Media Marketing (SMM) expert to bolster our online presence through strategic marketing initiatives on Facebook and Instagram. Key Responsibilities: - Identifying and creating engaging, health-related content that resonates with our target audience: Adults (18+) and the elderly population. - Increasing our brand awareness within the digital space as well as driving traffic and generating leads/sales for our services. Ideal Skills and Experience: - Proven experience managing successful SMM campaigns, particularly within healthcare or similar fields. - Strong understanding of how to target specific demographic groups effectively, especially adults and the elderly. - Experience creating and curating content that informs, engages, and motivates a community of follo...

...skilled sales closer with robust experience in cold-calling. Your role will involve landing contracts for both Physical Security and Personal Security services. Here's what the task entails: - The ideal candidate will be responsible for pitching Physical Security contracts that cover personal security or physical security. A good understanding of these systems is necessary. - You must have a strong ability in cold-calling both organizations and individuals, being comfortable and persuasive in both situations. - Alongside physical security, I'm also looking to tap into the Personal Security market. Hence, understanding the intricacies of personal security and how to sell its necessity is essential. This opportunity best suits someone with a proven track record in se...

I'm in need of a skilled professional, ideally with previous experience in business presentations for large corporations, to elevate my business proposal deck. I'm looking forward to having an upgrade in the following areas: - Design and Layout: This extends to 76 slides that need a makeover. I'm looking to incorporate a corporate and professional aesthetic in accordance with my company's identity, and at the same time making sure the design flow is coherent throughout the deck. - Visuals and Graphics: The deck has high-quality and impactful visuals. Expertise in manipulating graphic design tools and visual data representation is a huge advantage for this job. This project demands a good eye for design, excellent understanding of corporate aesthetics, a...

We require a skilled social media marketer to help drive traffic to our website and increase our sales. The focus will be on marketing our clothing and apparel line aimed towards both men and women. Key responsibilities include: - Creating compelling content for daily posts on Instagram - Preparing promotional materials for sales You will earn 5-10% commission per successful product sold. Ideal skills and experience: - Proven experience in social media marketing - Knowledge of fashion and apparel trends - Excellent content creation and writing ability - Experience in online sales and website traffic growth.

I am on the lookout for a Google Ads expert to generate leads for my business of selling air tickets in the USA. Key tasks will include: - Developing and implementing an effective Google Ads strategy directed towards those aged 18-50, with the purpose of boosting lead generation - Regular monitoring and optimization of the campaign based on performance metrics - Providing regular updates and reports on the effectiveness of the campaign - A solo freelancer proffered The ideal candidate will have a proven track record in using Google Ads effectively to generate leads and increase online sales, ideally within the travel industry. Prior experience in targeting ads to specific age demographics will also be a huge plus.

...this, here is what I am seeking: * Enhance digital visibility: I am looking for professionals who are experts at utilizing SEO techniques to increase website traffic, improve search engine rankings and ultimately, generate more leads. * Redesign to impress: I am also in need of a website re-design, aiming specifically to offer a better user interface. Having a sleek, easy-to-navigate website is critical for keeping visitors engaged and encouraging return visits. * Tailored content to fit: Predominantly, my website is geared towards showcasing my small business with images, videos and contact forms. The ideal freelancer will have extensive experience in designing websites that successfully balance aesthetics and functionality. In conclusion, the successful freelancer ...

Im looking for a sales person to sell my SAAS software. Cold calling Cold email outreach (including sales, promotional, pitch, and networking emails) Connecting on professional platforms like LinkedIn Sending messages through social media platforms The more methods the better

...currently seeking a professional who can craft a compelling business plan geared towards helping me secure the funding necessary to purchase a glass and security doors business from my ex-husband. Specifically, your work would involve: - Extensive market research to outline future growth - collate accountants figures - Development of a new business structure to further grow the business Given the project's nature, I am looking for someone with the following skills: - Experience in creating professional business plans primarily for funding from bank/investors - Strong understanding of the glass and security doors industry? - Excellent business writing skills Potential freelancers should have a track record of successful business...

As I prepare to launch my software-as-a-service (SaaS) platform, I am seeking an experienced marketing specialist who can create a comprehensive campaign designed to increase brand awareness, drive website traffic, and generate leads. Your Challenge: - Develop a marketing strategy that targets sport organizations running youth programs and community organizations, two areas where I believe my platform can offer exceptional value. - Leverage our unique selling propositions which include our competitive pricing, high-quality programming, and emphasis on community engagement to differentiate ourselves from the competition. - Make the world aware of our SaaS platform as we are just about to hit the market. Ideal Skills & Experience: - Proven track record in marketing SaaS product...

I am seeking a Dotnet developer to aid in the creation of a business application software tailored specifically for the Windows operating system. - Responsibilities include: - Crafting a user-friendly interface. - Making sure the software is fully compatible with the Windows OS. - Designing a complete business application software from scratch. The ideal candidate should have: - Extensive experience in .Net, C#, and SQL Server. - Familiarity with Windows operating system. - Proven ability to design and optimize business processes and to integrate business processes across disparate systems. - Strong analytical skills and the ability to work under tight timelines. My ultimate aim through this project is to simplify and automate pr...

Looking for a WordPress web developer who can work on a complete overhau...simple, athletic, and wellness aesthetic, while incorporating advanced SEO features. • Website Redesign: I'm looking for a modern, responsive design that is not only visually appealing, but also greatly improves user experience. • SEO Optimization with the current content that I provide • Lead Conversion: More than anything, the main goal for my website is to effectively generate leads and sales. When the business launches, there will be special offer for limited time The ideal candidate should be proficient in user journey, design, have previous experience in website redesign, understand SEO methods, and have a creative mind to translate the brand guidelines into an enga...

I require a skilled Shopify theme developer to transform my existing static website into a Shopify theme. My STEM tutoring business provides personalized, project-guided courses and we aim to offer a top-notch online purchasing experience through this change. * Key Features: * Product catalog showcasing our courses * Online payment processing * Customer review section * Thorough site contents * A blog space * Design: * Minimalist design is preferred to keep the focus on our services. * align with our existing site contents * Plugins: * An in-built application or plugin that allows us to gather customer contact information during the purchase process is crucial. Ideal candidates will have experience with Shopify, minimalist design principles, and e-commerce ...

...talented software developer to create a business software that could be platform-independent. Ideally, the software should: - Be compatible with Windows, Mac, and Linux as the question of the operating system has been skipped, assuming the project requires a multi-platform solution. The successful freelancer for this project will: - Be experienced in developing business software - Have a good understanding of different operating systems - Provide a detailed project proposal, outlining how they plan to execute the software development Your proposal should give client a clear picture of your work process, your understanding of the project requirements, and how you plan on fulfilling them. If you have extensive experience developing multi-platform business software...