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My technology brand is preparing an aggressive push to turn fresh prospects into paying customers, and I want a full-service marketing team to handle the entire lifecycle of Email and WhatsApp outreach. The sole focus is sales growth, not general engagement, so every tactic you deploy should be aimed at converting new potential customers who have never purchased from us before. Here’s what needs to happen: • Strategy & segmentation – research our tech buyer personas, build or cleanse lead lists, and craft sequences aligned with the purchase journey. • Creative production – persuasive copy, scroll-stopping WhatsApp messages, eye-catching email templates, and concise CTAs that move prospects toward checkout. • Automation & delivery – set up workflows inside tools such as Mailchimp, Sendinblue, Twilio, or the WhatsApp Business API, configuring triggers, drip logic, and follow-ups. • Testing & optimization – run A/B subject line tests, timing experiments, and content tweaks; interpret metrics in real time and pivot quickly to maximise conversions. • Reporting – weekly dashboards covering opens, clicks, replies, qualified leads, and—most important—actual sales attributed to each campaign. Acceptance criteria: 1. A minimum 20 % uplift in qualified-lead conversions versus our current baseline within the first 60 days. 2. Clear attribution reporting that maps each sale back to its originating email or WhatsApp touch-point. 3. All sends fully compliant with GDPR/CAN-SPAM and WhatsApp Business policies. If your team thrives on data-driven growth and can back your creative ideas with measurable revenue results, I’m ready to move fast.
Project ID: 40570003
21 proposals
Remote project
Active 57 yrs ago
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