Digital Marketing Manager

Digital MKT • Develop and manage digital marketing campaigns • Oversee a social media strategy • Manage and maintain the organization’s website(s) • Write and optimize content for the website and social networking accounts such as Facebook and Twitter • Track and analyze website traffic flow and provide regular internal reports • Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion • Continually work on the Search Engine Optimization of the website(s) • Fix any errors or bugs in online content • Edit and post videos, podcasts and audio content to online sites • Arrange webinars and webcasts • Create online banner adverts and oversee pay per click (PPC) ad management • Write copy for email marketing campaigns • Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing • Work on printed material to supplement online products • Attend product launches and networking events Working place: Vietnam