Bay Bridge – refactoring this website to improve conversions

down vote favorite 9 I am a software engineer, I get confused what to answer, where to start, when I am asked this question: "Tell me about your last project?" I usually start with the problem description, then stating the solution as the project. Project architecture, one line intro about all the modules. By this time the interviewer looses interest or very desperate to finish quickly just wants me to jump straight to my module.