LinkedIn & YouTube Marketing for Insurance

I am looking for a brilliant digital marketer to help drive engagement, brand awareness, and customer acquisition for my insurance company: * **Social Media:** Our primary focus will be LinkedIn and YouTube. Any previous experience running campaigns on these platforms, especially in the insurance sector, would be ideal. * **Other Digital Channels:** Alongside social media, we are also interested in Email marketing and Technical/ Business Blog Writing. The ability to craft impactful email campaigns and write engaging, industry-related blogs is key. * **Target Audience:** Our marketing efforts will be aimed specifically at the insurance sector. Social media content, emails, and blogs should all be tailored to appeal to professionals within this industry. Experience in the insurance industry and understanding of its specific dynamics will be a significant advantage. · Campaign Strategy: Develop a customized advertising strategy tailored to your goals and target audience. · Target Audience Research: Conduct in-depth research to understand demographics, interests, and online behavior. · Ad Creative Development: Design visually appealing ad creatives with compelling copy and visuals. · Ad Placement and Optimization: Select suitable platforms and channels and continuously optimize the performance of campaigns. · Performance Tracking and Reporting: Implement robust tracking mechanisms and provide detailed reports on key metrics. · A/B Testing: Conduct experiments with different ad variations, targeting options, and messaging.