Project Brief – Procurement Resource Document Database/Website

Overview: Create a report that outlines the merits of a website that offers a range of procurement support documents to high-end Business Consumers, Students, and any other potential customer. Specifics; The final report must include the following information; Phase 1 1. Detail competitive analysis by geographic region. Regions including; EMEA, AMERICAS, APAC (including Australia), and ASIA. Analysis must include a SWAT, Lists of any competing offerings by geographic region (Include web address - Up to 10), any other relevant competitive analysis. Phase 2 2. A project Budget (in USD) 3. A project Timeline 4. Summation of individual the sub-tasks require to get the final product to market (provide reference to specific skills set that may be required) (and define getting a product to market). I.e 1. Create product, 2. Setup website, 3. Begin marketing campaign etc. 5. Detailed analytics collated from sites such as [login to view URL], [login to view URL] to support the business case and to create a spread sheet of competitor keyword analysis 6. Project sales volume with respective to next three financial years using collected information. 7. Project Income and Profit for the next three financial years (This should make clear reference to the volume and price points the predictions are based on) 8. Provide an overview of Intellectual property consideration by respective region. Specifically any barriers that might prevent a product being offered in a respective region. Such as a local legislation, patents etc. 9. Provide recommendations relating to marketing strategy (allowance should be made within the budget for marketing, and strategy creation) this should include Search Engine Optimisation, conversion rate optimisation, email marketing, and recommendation relating to which marketing channels would be most efficient. 10. Provide an overview of the proposed web design architecture & development. NB: Website Development Budget: $250.00 - $1000.00 USD (This is not including this project. This is to assist the creation of the report) The final site should offer both a single purchase offering, and a subscription arrangement. 11. Provide recommendations regarding translation of product documents into foreign languages. 12. Any other relevant findings, recommendations, tip & trick, or advise. Preferred final format; Word & PDF Milestones; Phase 1. Must be complete prior to completing Phase 2. Permission must be sort to proceed to Phase 2. Depending on the outcome of the information in Phase 1. Phase 2. May not be required.