opticians website to sell glasses and lenses online and book appointments

Client is an optician and online retailer * 3 x PSDs and 1 design chosen sliced to HTML * CMS Ecommerce System Integration * Custom coding for lenses recognition & prescription upload * Populate the stock * Connect to ecommerce gateway Sage Pay * Affiliate Programme integration with [[login to view URL]][1] if possible * Newsletter Feature / Appointment reminder * Blog * Online appointment booking with online calendar. * Localized AdWords PPC for appointment booking * National SEM for lenses * glasses * Facebook advertising * Twitter campaign ? So please can you put costings next to each of the following, I would round up on anything you are unsure of. Anything you do not want to do or cannot do please just put an X in it. ## Deliverables OK this is a new site for a client of mine, they want to offer 1. Quality lenses and lenses cutting for glasses that can be bought online 2. Frames that can be bought online, with or without the lenses, The above to target nationally.? 1. Book an appointment with an optician online This is a local feature. Some interesting things about buying lenses and glasses,? Lenses have to be cut and can only be cut in a range of sizes, the best thing to do is to go to [[login to view URL]][2] and try and order a pair of glasses. They are the market leader, and you will see it will ask you to enter details about the lenses type [[login to view URL]][3] shows the most complex bit of the order when you get there. Some of the lenses types you can put in cannot be manufacture red, because they would be too concave or refract the light too much. So some combinations would actually throw up errors. The way it would work in my mind is the client would have a spreadsheet of possible lenses combinations with a message that their selected lenses cannot be manufactured if they pick one such lenses.? If the lenses are to be made for the customer, the customer needs to upload a copy of their prescription for the optician to view before the order is placed. So orders would be pending until approved. Orders that are assigned to the lenses, for example glasses with lenses would need the approval of the prescription before they are processed as well.? Although sites like glasses direct are a market leader focusing on price this client wants to focus on quality. That means high end glasses where the frames are over £500 to start with, sometimes over £2000.? Therefore I am recommending [[login to view URL]][4] for the payment processing as it’s the most cost effective in the UK, and also the best to work with. They offer 24 hour technical support, so integration should be easy for you, very few people have problems with sage pay integration, by all means use the demo and check forums before you bid if you are into sure on sage pay.? They also want an online booking system, so customers can view spaces and book appointments where there is a space. In some ways that’s similar to what hair guru want, only this is for a 2 practice opticians, so has 2 premises and therefore 2 online booking systems only.? I am not going to do one of my usual, full blown itemized and attractive proposals, but I do need to break down the approximate costs to give a brief.? So please can you put costings next to each of the following, I would round up on anything you are unsure of. Anything you do not want to do or cannot do please just put an X in it.? | * 3 x PSDs and 1 design chosen from the PSDs, after some edits, then sliced to HTML * CMS Ecommerce System Integration * Custom coding for lenses recognition and prescription upload * Populate the site with the stock * Connect to ecommerce gateway Sage Pay * Affiliate Programme integration with [[login to view URL]][1] if possible * Sage Pay integration * Newsletter Feature to send monthly newsletters and ad hoc special offers, and reminders when an appointment is due or needs to be made. * Forum / Blog * Online appointment booking system with online calendar. * Localized Google Ad Words PPC for the appointment booking * National search marketing campaign for the lenses and glasses * Facebook advertising * Twitter campaign |